The client requested promotion of their Instagram page through targeted advertising. All sales were conducted only in offline stores and online promotion did not generate any profit.
We developed a promotion strategy and launched advertising campaigns, testing various audiences, creatives and offers. The targeted advertising strategy included the following actions:
Due to the unsatisfactory results, our specialist conducteda datailed analysis of the client’s Instagram pageand provided recommendations on brand positioning in the high-price segment on social media. Although the SMM team working with the client partially implemented these recommendations, the full set of measures was not carried out.
The results obtained did not meet the expected metrics. Therefore, we suggested the client take a pause, analyze the business, and identify growth points.
We analyzed the internal business processes and identified its strengths and weaknesses to develop an action plan.
As a result of analyzing various aspects of the business based on the data obtained, we implemented seemingly small changes. But we achieved powerful and positive results and turned the business’s weaknesses into growth points.
Our solutions not only increased the number of orders and followers but also enhanced audience engagement and loyalty.
Will determine the best individual option for promoting your business.
Will listen to your request, structure the information, and forward it to specialists.
