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Setting up Google Analytics

Setting up Google Analytics 4 allows you to track key metrics, identify growth opportunities, analyze audience behavior and make informed decisions for business and marketing channel development.

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5 cases where setting up Google Analytics is essential

If you don’t understand where your customers are coming from and what works best in your marketing.
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1

You don’t know which advertising channels deliver results and which ones drain your budget.

2

Data is inaccurate or incomplete and you cannot make the right business decisions.

3

You are spending budget on advertising but cannot evaluate its effectiveness.

4

You need to set up tracking for conversions, events and user actions on the website

5

You want to see all analytics in convenient dashboards for quick decision-making.

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How to know if your analytics isn’t working?

  • You cannot evaluate the effectiveness of advertising campaigns.
  • Google Analytics reports lack clear data or contain conflicting information.
  • You don’t understand where the traffic is coming from and which channels generate profit.
  • You don’t have an overall management report or separate reports for each traffic channel.

How to know if your marketing is underperforming?

  • Budgets are being spent but you don’t see an increase in sales.
  • You lack data to make informed decisions about advertising and marketing.
  • You receive many leads but don’t know which ones are high-quality.
  • Not all lead generation channels are accounted for in the analytics.

We take responsibility for analytics.

Contact us if you want to see the full picture of your business’s marketing performance.

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Andrii Rak

CEO of Muraha Agency. A marketer with over 10 years of experience and a genuine passion for online business.

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Discuss the task

What you will gain from setting up Google Analytics

Clear and easy-to-understand data that helps make effective business decisions.

Schedule a meeting What you will gain from setting up Google Analytics
Schedule a meeting Implementation of analytics for heatmaps, clicks and user session recordings.

Stages of Analytics Setup

01

Defining your business goals and key metrics.

02

Audit of current analytics and advertising channels.

03

Setting up all necessary analytics tools.

04

Creating visual reports in dashboards.

What we will do for you:
  • Fully set up Google Analytics, Google Tag Manager and Facebook Pixel.
  • Ensure accurate tracking of conversions and customer interactions.
  • Integrate analytics into convenient reports that support decision-making.

 

What we will do for you:
To achieve this, we have:
  • An experienced team of analysts and marketers.
  • Deep understanding of advertising tools and business metrics.
  • A clear action plan to quickly achieve results.
To achieve this, we have:

Ready to get high-quality analytics for effective marketing?

Submit a request – we’ll set everything up for you.

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    Targeted advertising for cars sold at auctions around the world
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    Automotive industry Автомобільна сфера
    Targeted advertising for the women’s clothing brand “Sarna”
    E-commerce E-commerce та Онлайн-торгівля
    Google Ads for the home textiles manufacturer “TEP”
    E-commerce Manufacturing
    Google Ads for the “Avtocomfort” auto parts store
    Automotive industry E-commerce
    Google Ads for the “Euroshop” online store selling used goods
    E-commerce
    SMM and Targeted Advertising for the “AmorAmor” Women’s Clothing Brand
    E-commerce Fashion and Style
    Targeted advertising for “Cikera” a producer of craft honey beverages
    Alcoholic beverages E-commerce
    Google Ads for a manufacturer of decorative ceramic tiles
    E-commerce Manufacturing
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    • Industry $2512,32
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    Marketing Analysis for a Textile and Home Decor Manufacturer
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    Google Ads for Studying at Foreign Universities – Student Travel
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    Targeted advertising for a music event from TIME:CODE
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    Targeted advertising for the women’s clothing brand “Sarna”
    E-commerce E-commerce та Онлайн-торгівля
    SMM and Targeted Advertising for the “AmorAmor” Women’s Clothing Brand
    E-commerce Fashion and Style
    SMM for the acquiring company “PEK”
    Finance and Banking
    SMM and Targeted Advertising for the “DoubleDecker” Bakery
    HoReCa
    Targeted advertising for “Cikera” a producer of craft honey beverages
    Alcoholic beverages E-commerce
    SMM and Targeted Advertising for the Asian Restaurant “TORII”
    HoReCa
    Marketing Analysis for a Textile and Home Decor Manufacturer
    E-commerce HoReCa
    Comprehensive Marketing Analysis for a Garden Center (Landscape Design)
    E-commerce Landscape/Interior Design
    Targeted advertising for the services of the IS&P Law Firm
    Legal services Юриспруденція
    Google Ads for the home textiles manufacturer “TEP”
    E-commerce Manufacturing
    Targeted advertising for “Cikera” a producer of craft honey beverages
    Alcoholic beverages E-commerce
    Google Ads for a manufacturer of decorative ceramic tiles
    E-commerce Manufacturing
    Marketing Analysis for a Textile and Home Decor Manufacturer
    E-commerce HoReCa
    Marketing Analysis for the manufacturer and distributor of “Altbier” craft beer
    Alcoholic beverages Manufacturing
    Google Ads for Advanced Dental Clinic
    Medical services Здоров'я та Фарма
    SMM for the non-profit organization “Ukrainian City”
    Non-profit organizations
    Targeted advertising for real estate listings and sales in Bulgaria
    Real Estate
    Google Ads for the “Avtocomfort” auto parts store
    Automotive industry E-commerce
    Marketing Analysis and Strategy Development for Lion Trans Ukraine
    Automotive industry Автомобільна сфера
    Google Ads for the home textiles manufacturer “TEP”
    E-commerce Manufacturing
    SMM and Targeted Advertising for the “AmorAmor” Women’s Clothing Brand
    E-commerce Fashion and Style
    Targeted advertising for “Cikera” a producer of craft honey beverages
    Alcoholic beverages E-commerce
    Google Ads for Advanced Dental Clinic
    Medical services Здоров'я та Фарма
    Targeted advertising for the “Head of Marketing in IT” educational course
    Education Освіта та EdTech
    Targeted advertising for a training course for marketers and C-level executives in the IT industry
    Education Освіта та EdTech
    Google Ads for Studying at Foreign Universities – Student Travel
    Education Освіта та EdTech
    Targeted advertising for the services of the IS&P Law Firm
    Legal services Юриспруденція
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